Tel: (714)9568526 Fax: (714)9914731
Add: 1749 W. Juno Ave., Anaheim, CA 92804
www. ExposWorld.com - Resources for Worldwide Trade Industry

Message from ACR Management

For over ten years, ACR's worldwide offices have assisted over 5,00 Chinese businesses and over 30 Chinese associations successfully go international. ACR values the relationships and the trust established with the clients, and will continue to provide ACR's high quality services to our existing and new customers.

At ACR, we are committed to providing you with the services and solutions you expect from an industry leader. Whether you are an international trade show organizer interested in working with an overseas marketing partner, or an international exhibitor looking for market opportunities in the U.S., we will ensure your global concept to be effectively and efficiently executed locally.

In the new millennium, let us take advantage of the ever changing information technology and dynamic marketing principles, and adapt them in all fields of ACR's services: Trade Show Marketing, Marketing Communications, International Business Consulting and International Business Travel.

Encompassing our strong global and local contacts and unparalleled marketing capabilities, ACR is the right partner in developing your international business!

With every best wishes!

David Song
President
ACR International

Company Services

ACR offers you Total Solution to penetrate your targeted market.

Trade Shows
- Trade Show Marketing
- Trade Show Management

Trade Missions & Business Travel

In-Language Marketing Communications
- In-language Direct Response
- In-language Advertising
- In-language Internet Advertising
- In-language Collateral

International Business Consulting

Trade Show Marketing

Marketing Trade Shows to the Chinese exhibitors and prospects!

ACR is the largest provider of trade show marketing services promoting international trade shows targeting at the Chinese exhibitors.

When you are marketing your events overseas, and looking for an partner in China, you may want to consider ACR's services for the following reasons:

Well Educated and Professional Team

Working as an integral part of your international sales department, ACR trade show sales teams are headed by the senior managers and most of them are educated and work in North America or Europe and have good command of marketing principles and management expertise.

Nationwide Network

Nationwide Network is one of the ACR's valuable resources. In partnership with China's national and local associations, Chambers of Commerce, governmental economic departments, trade show promotional organizations, and trade publications, ACR's nationwide network will effectively and efficiently generate your booth space sales.

Integrated Marketing Communications Programs:

With unparalleled marketing communications capabilities, ACR will effectively and efficiently increase your awareness and create image in China's trade show industry.

Newsletter
Direct Mail
Telemarketing
Internet Marketing & PR Campaigns

Ambassador for Int'l Business Exchange Programs

ACR has teamed up industry leaders, savvy international businesspeople, marketing professionals, retired officials and loyal customers to service the programs. They are playing an increasingly important role to facilitate ACR's international professional and business exchanges.

Total Solutions

Our professionals can help you achieve your event goals by assisting in areas of project planning, international coordination, shipping, distribution logistics, financial transactions and management.

Proven Success

ACR concentrates on the top shows including the world most respected trade and consumer events. ACR has a growing number of global brands offering a proven platform for exporters in new markets. All the events are evaluated, identified and recommended in close consultation with industry to ensure that they are relevant and directly targeted to market needs. Check out our recommended shows to locate the events of interest to you. "

Trade Show Management

ACR welcomes the opportunities to work with the international trade show organizers to produce trade shows in China. You will enjoy work with our energetic and enthusiastic team that not only meets but exceeds your expectations. Our staff will work with you from inception to implementation to achieve your objectives. Our services include:

- Trade show general management: planning and staging a show
- Exhibit services: system rentals, logistics, graphics, customer clearance, lighting etc.

Trade Missions & Business Travel

With offices in the major cities in China, North America, Europe, Australia and New Zealand, ACR provides you with one-stop solution to meet your diversified business traveling needs.

Why use ACR business travel services?

- Your ultimate source for arranging all kinds of business meetings, seminars and PR activities
- Experienced travel professionals, and proven travel expertise
- Integrated travel services from travel documentation preparation to pre-departure orientation
- Friendly and customer-oriented services
- Cost effective volume buying power
- Dedicated bi-lingual and culturally sensitive tour guide services

In-Language Marketing Communications

Increase your booth traffic with In-language Advertising!

ACR creates and produces culturally sensitive and in-language Marketing Communications programs to ensure you effectively and efficient reach your target market within your time frame and budget.

- In-language Direct Response: Direct Mails, Self Mailers, Post Card, Flyers, Invitations
- In-language Advertising
- In-language Internet Advertising
- In-language Collateral: Data Sheets, Brochures, Catalogs, Presentation -Folders, Sales Kits and POP

International Business Consulting

Why ACR?

ACR International has established a full-service, international consulting practice that assists Western businesses in doing business with China, Hong Kong, Taiwan and Vietnam. We firmly believe that we are competent and experienced of assisting US companies going global for the following reasons:

Understanding the Asian market dynamics. All our staff are from China, Taiwan or Hong Kong. They received education both in Asia and in the United States with MBA or Ph.D degrees. Most of them advised a broad range of the Western companies on their international operation in China, Hong Kong or Taiwan. Because of their knowledge of the East and the West, they could best represent the interest of US companies in the Asian market.

"Guan Xi"(Developing relationship) is everything in Asian culture. We deal directly with the central governments, and government organizations in the Asian countries. Taking China for instance, we enjoy long-standing relationships with high level officials from the Ministry of Foreign Trade and Economic Cooperation, General Administration of Industry and Commerce, Ministry of Finance, Ministry of Machinery and electronics, the Customs, State Planning Commission, State Science and Technology Commission, Central Foreign Exchanges. Directly or indirectly, we can always get in touch with the relationships and the mutual trust will be an asset for US businesses looking for business opportunities in Asian market.

Cutting back red tapes and minimize risks. Doing business with China and other Asian countries could be tedious and time consuming process. It strong connections with the government departments at both central and local levels, we could help cutting back red tapes and minimizing risks.

Assess new idea/product, develop business strategies and plans, and effectively implement and control the programs. Because of the complex nature of international business and business environment, a creative marketing idea or product in the US does not necessarily turn out to be the right one in Asian market. A sound business strategy in the US might be a totally wrong approach else where. A signed contract could be just a beginning of wrong implementation. Sometimes the worst thing could happen-that is losing control. This is especially true for small and medium size companies that just start international operation with limited financial and human resources. As a consultant company, its services should not be limited to getting solid leads and offering market research and market planning. It should exert its influence to help the companies gaining control and making profit. That is our extended services - another aspect of our company's strength and competitiveness.
Strong business partnership in China. Our partner-China Economic & Trade Consultants Corp. is the largest Chinese consultant company. Directly affiliated with Ministry of Foreign Trade and Economic Cooperation of PRC, the company enjoys strong support from the central Chinese government. They are experienced in the areas of market research and international business development. In the past few years, our partnership has been extremely successful and mutual beneficial. With joint efforts, we could better serve the US business people.

Consulting Services

Working closely with local government, trade associations and the media, ACR offers advice and services that include, but are not limited to, the following:

Setting up International Operation

• Assess the readiness of going international
• Conduct market research and feasibility study
• Develop strategic concepts for international operation
• Open channels to key governmental, commercial and industrial sources in China
• Identify, evaluate and match venture partners
• Facilitate the formulation of negotiation strategies
• Coordinate cross culture business negotiation
• Assist in project planning
• Assist in personal recruiting
• Help in control and management of foreign operations
• Develop marketing communications strategies (Advertising, Public Relations and Promotion)
• Organize international events
  

International Trade

• Imports / exports
• Analyze the Chinese market foe imported products
• Identify and arrange supply sources
• Import & export permission and licenses
  

Bilateral Trade

• Identify and evaluate investment opportunities
• Evaluate and select partners
• Conduct market research and feasibility study
• Structure investors' contribution